Monday, March 18, 2024

Advertising News Media Blog: Prague Gaming and Tech Summit

Advertising News Media Blog





Insights from Prague Gaming & TECH Summit 2024 Speakers (pre-event)


Sent on behalf of European Gaming


As we approach the Prague Gaming & TECH Summit, we've engaged with some of the event's notable speakers to gauge the pulse of what's on the horizon for the gaming and tech industries. Their insights provide a glimpse into the evolving landscape, highlighting the importance of adaptability, innovation, and strategic foresight.


We asked some of our speakers to reply to the below questions:

What has been the most surprising or valuable lesson in your career within the gaming/tech

sector?

Can you tell us about a project or achievement in your career that you're particularly proud

of?

What do you think are the biggest challenges facing the gaming and tech industries

today?

Here is what they’ve replied.


Viktoria Soltesz: Mastering the Financial Game


Viktoria Soltesz, a pivotal figure in the payment solutions space, shared a crucial lesson from her career: the significance of a well-crafted payment plan. Through her work, Soltesz has observed the downfall of companies due to inadequate financial strategies, emphasizing that such pitfalls are easily avoidable with proper planning. Her recent book, "Moving Money - How Banks Think," aims to demystify banking and payment processes for businesses, advocating for informed financial decision-making within the gaming and tech sectors.


Aleksandra Andrishak: The Power of Continuous Learning


Representing Slotsjudge, Editor in Chief Aleksandra Andrishak looks forward to delving into topics like iGaming and blockchain at the summit. Andrishak highlights the transformative work undertaken at Slotsjudge in 2023 and stresses the importance of perpetual learning in the fast-paced gaming industry. Her advice to newcomers is to embrace innovation and remain adaptable to stay ahead.


Jakub Tesar: Blockchain's Expanding Horizon


Jakub Tesar predicts a promising future for blockchain technology, especially within the Ethereum ecosystem, and the rise of Web3. He envisions a world where gamers have greater control over virtual collectibles and in-game items, thanks to blockchain. Tesar anticipates GenAI

revolutionizing game interactions and narratives, urging industry professionals to experiment with blockchain's burgeoning use cases.


Kaspar Szymanski: Navigating SEO in the Gaming and Tech World


Kaspar Szymanski, with his rich background in Google Search, identifies the challenge of distinguishing brands in a saturated market. He argues for a focus on unique selling propositions and long-term growth strategies. At the summit, Szymanski aims to dispel SEO myths and offer

actionable advice, emphasizing that SEO setbacks can lead to significant growth opportunities.


Jasmina Poglavc: Data-Driven Innovation in iGaming


Jazz underscores the impact of advanced data analytics and AI in enhancing the iGaming experience through personalized player engagement. She points out the challenges of data privacy and navigating the regulatory landscape, advocating for a shift towards more player-centric and

responsible gaming practices.


These insights from our speakers highlight a common theme: the gaming and tech industries are at a critical juncture, facing challenges that span financial planning, regulatory navigation, and technological innovation. The Prague Gaming & TECH Summit stands as a pivotal

platform for addressing these challenges, fostering dialogue, and paving the way for future advancements.


As we anticipate the rich discussions and networking opportunities at the summit, it's clear that adaptability, continuous learning, and strategic planning are key to navigating the future of gaming and tech. Join us in Prague to explore these themes and more, shaping the trajectory of these dynamic industries.